Sales Training

Sales Training

Since its formation Reality Training has provided sales training through varied sales training courses and events to over 7,500 people.

They have been given proven theories, and have been able to discuss and practice them before going back to their organisations to test and refine their skills.

The outcome of our sales training is to deliver more sales, by increasing the frequency of transaction from existing customers, increasing your order values and winning new prospects.

Our sales training gives salespeople the conversational skills, and understanding of language, which enables them to engage people naturally and with far more confidence.

Sales Training That Works

We believe in providing sales training that can be measured, and that can be practically used from the very next day.

We oppose traditional thinking, and bring brand new ideas and strategies to managers and sales teams.

Our sales training is guaranteed, inspirational and motivational.

If you've been using the same sales structure for years, then the REALITY WIN process will complement and improve your current methods.

Sales Training Embedding

Once the live sales training has taken place we have a range of embedding programmes that harness the existing communication culture of each company. While some groups respond and develop their understanding further through conference calls, other teams prefer online Blogs or Wikis, while some companies prefer to engage us in one-to-one coaching and practice calls.

We agree with Zig Ziglar’s maxim, “You cannot sell anything to anybody unless you believe it to be worth more to them than the money you will receive for selling it.”

New Staff? - Book some sales training so that they have the induction in business communication that they need in order to be able to sell your products and services.

Finding it hard to sell in tough times? – Book some sales training. Only through a clear sales strategy and the knowledge of which principles work best in a recovery will you win through.

Is your marketplace getting more competitive? - You can apply 16 principles to make yourself more competitive and remove elements of the competition at the same time.

The Short, Mid and Long Term Benefits of Sales Training

Sales Training will:

Give all staff a clear strategy of how to win or keep existing business.

Help salespeople see how to grow your business geometrically so that they:

1. Win More New Business

2. Increase the Frequency of Transaction from Existing Business

3. Increase the Average Order value your sales people sell at.

Sales Training will give sales managers the knowledge they need to take on that role.

Make staff feel valued as you are investing in their development.
Help seasoned professionals by re-awakening the desire they have for selling.
Reduce the amount of sick days your salespeople take.
Reduce your staff turnover, a salesperson that sells and earns, stays.
Give your salespeople the right attitude they need to sell.
Ensure your salespeople understand what makes people buy.
Understand the psychology of buying and selling.
Help your salespeople to appreciate they are the lifeblood of your company.
Teach salespeople that integrity doubles their earning potential every decade.
Inspire salespeople to keep studying and learning about business.

Sales Training Changes People

The best salespeople invest their own time and resources and learn through books, courses, and all manner of materials.

Meaning that you continue to have a business with a sales graph that goes up - giving you the opportunity to take on more salespeople, while the ones you’ve got will take your business to the next level.

The three main benefits of being given proper external and professional sales training:

Make more sales more often.
Ensure your customers understand exactly what you are selling and how it helps them.
Make people buy you, your company and then your product – in that order.

Our sales training programmes start as an initial 1 - 3 day programme.

The Business Conversation.

At the core of the training is the sales structure we have developed - The Reality Sales Structure, that we have used to train thousands of sales people since we created it. It is a business conversation that allows the customer to think clearly and understand what they want to achieve. It allows the salesperson to get a clear brief to provide answers to, and ensures they are covering areas of the business that most other salespeople miss or gloss over. Being able to engage a client in a clear and confident conversation is the biggest single point of difference that a salesperson can have to give him/herself a successful outcome.

Outcomes

This programme gives salespeople of all levels a solid sales conversation structure and insight into buying processes. It ensures that salespeople are able to differentiate their behaviour from other salespeople in your marketplace. It gives delegates an up to date understanding of marketing and allows them to move to a position of consultant far quicker, by displaying excellent questioning and listening abilities. Salespeople will come away with the confidence to develop common sense proposals that are easy to say yes to.

This is the start of a process and can lead to further courses and development. In addition to our usual practice of delivering this programme to sales teams directly, we can also deliver to trainers and managers.

The Process

We run a pre-training survey that ensures all delegates can have a real input into the training content, and have their challenges and opportunities considered. Through a series of discussions, exercises, and role plays we lead the group through the learning points above. Every delegate receives a full set of notes to keep containing all of the ideas and information from this programme.

So that you can sell to people in the way they’d like to be sold to. And so your salespeople can sell in the way they’d like to sell.

Get in touch and tell us about the sales you are losing. Or fill out the form below. We can help your people fill the gaps in their knowledge and skill; very quickly, you will sell to people in the way they’d like to be sold to, and your salesperson can sell in the way they’d like to sell.